The Highlight of our year...
was when we ran a survey for our members to give us feedback
It was short
It was anonymous to ensure 100% honesty
It was amazingly valuable
We only asked 5 short questions. And although we were more enthusiastic about the questions asking 'What could we do better?' - as these are the best way for us to continue improving, based of actual feedback and not just our natural drive to always make things more efficient, more effective and a premier experience each time - we were really taken aback by the response to the question
'What do you like most about AM Fitness?'
Before sharing word-for-word what everyone wrote, I want to say why it was so amazing to me
We have, from the very beginning, known how important your environment is.
Community seems to be a buzzword for fitness marketers now, but I first learned about environment back in 1996 when I was playing basketball in North Carolina. (There's a major difference between marketing, and telling your actual story)
There were actually two things that stuck with me from that period
1. Communication is the defining element of any team
2. Your Environment shapes you
To think that I have built a business on those two principles a few decades later proves how much it resonated, but anyway...
People have always been the focus here.
The member experience has always been the priority
Change happens where a safe space is created,
so a safe space is what I made
We all know that you're effectively the average of the five people you spend the most time with, and I believe you're the average of the three places you spend your time (Home, Work... and the other)
So to receive the following feedback reminded me that we are doing uniquely good work here and making the first step the best it can be for people, and the rest of their steps a pleasure to take
'What do you like most about AM Fitness?'
The warm and close-knit atmosphere, and the sound holistic approach to training.
Community: craic during the classes and people genuine interest other peoples lives outside of the four walls.
Training: Huge effort is made on focusing on correct form, safe progress and recovery.
Comfortable, friendly, fun environment to train in
Varied workouts, focus on skill and movement and not weight loss. All different types of people with different goals
The craic the variety of drills the knowledge
The atmosphere that Andy creates, his attention and care.
The variety of exercise in the classes and the friendly atmosphere.
Makes me feel good and puts a smile on my face :)
10am crew, Andy, music, programs and lack of dickheads
The sense of belonging and support
The craic and the excellent programming
The Space - great feeling of ease/warmth/home when I see it coming through the door
atmosphere. very friendly gym
The people - coaches & members. The variety of classes. The sense of fun.
The focus on movement
Feeling better when I leave than when I went in and the coaches' knowledge
Andy and the attention to steady progression and skilled based exercises
Morning Classes that get me Accountable and Motivated to get in and Train start the day Strong, classes are well structured and involve proper range of motion in exercises and I feel good after the classes
The community & the hugs. The structure has improved and I'm loving it.
Makes me feel good - mostly
The community and welcoming feel
The informal atmosphere and the attention to (physical) detail
It's a very inclusive, friendly place!
having other people to train with that are at similar levels and they help you along the way
the personal attention you get to help you achieve your own individual goals
Mondays class of squats and conditioning
Structure behind the fluffiness
Sense of community. Lovely people. Having fun. Laughing and playing.
Small classes sizes. Individually tailored personal training, and of course the friendly atmosphere.
If any of that sounds good to you, You can book in for a Free Trial
We'll give you a quick, 2-minute phone call to find out a little about you before booking you in, to make sure we're directing our attention on the things that are important to you
Strength, Mobility, Conditioning, Movement are all things we specialise in, but it starts with the person